From all of the websites I’ve been looking at, and from thinking about my own website that I’m working on, I’ve discovered something. Simple sells. Whether it’s a product or idea, simple graphics and navigation tend to equal success, at least in my opinion. My main examples
are Toki Doki and Hello Kitty (created by Sanrio). I actually came across these examples when I was thinking of things to include on my website that show my interests and likes. While I was thinking about Toki Doki and Hello Kitty, both companies whose graphics I love, I thought about the huge successes of these companies and how that came to be. The graphics and the characters are so simple and easy to re-create so wondered why I, or anyone else, hadn’t been able to come up with an idea like that. Hello Kitty is huge and is loved by so many people; Toki Doki is gaining in popularity and has a vast array of products to choose from. I’m not sure why these characters and graphics appeal to me so much but I know the simple cuteness has something to do with it. I also love the creativity of the creator of Toki Doki and how the characters are made up of objects like cacti, milk cartons, and donuts. Overall I love how simple the characters from both companies are and I think the simplicity of them adds to why they are so popular.
Check out Toki Doki here: http://www.tokidoki.it/