It’s all in the Fine Print

Hey everyone! This is going to be a quick post but I thought the topic was kind of interesting so I wanted to talk about it. We’ve been talking a lot about the business aspect of being a graphic designer in my Graphic Design 1 class lately and I felt that this kind of touches on that. A student has come up with a way to save money but investigating how font contributes to the cost of print. I know this may be my inner Typography nerd coming out but come on, tell me you don’t find this at least a little interesting.

According to his research he found that using certain fonts affected how much the printing cost would because of how much ink is used for certain letters. Depending on the font that was used by his school they would end up paying double for the same amount of words just because of the typeface they chose. As a graphic design student I’m always looking for ways to save a little money without sacrificing quality so this really interested me. His findings caught the right amount of attention and he not only found a way for his school to save money but also the government! Thank you sir! Anyway, I will link the article below so you guys can learn more about this if you want. Like I said before this was a short post but hopefully an informative one if you even need to keep something in mind about printing costs!

Link: http://news.yahoo.com/blogs/sideshow/your-font-is-showing–student-comes-up-with-plan-to-save-u-s–big-bucks-192231144.html

Advertisements